HBO Max and HBO ended 2021 with 73.8 million subscribers – The Hollywood Reporter

WarnerMedia’s streaming service HBO Max and HBO ended 2021 with about 73.8 million subscribers, which exceeds management’s forecast, AT&T said on Wednesday.

The update from the telecom giant, in a regulatory application before the stock market opened, came before a session with AT&T CFO Pascal Desroches at the Citi AppsEconomy Conference.

In July, WarnerMedia had raised its guidance by the end of 2021 to 70 million to 73 million global HBO Max / HBO subscribers from 67 million to 70 million. At the time, it had heralded a “strong” fourth-quarter table of contents at HBO Max, including Succession, Dune and The Matrix Resurrection. The streamer also launched in December, Sex and the City sequel series And just like that.

Management has since also said it expects to end the year close to the high end of its target range. Wednesday’s legislative filing included a press release that the company also issued. “AT&T ended the year with approximately 73.8 million global HBO Max and HBO subscribers, ahead of management’s prior guidance,” it said.

Global HBO and HBO Max subscribers had risen 1.9 million to 69.4 million in the third quarter, from about 67.5 million in mid-2021, AT&T reported in October. It cited “strong international and ad-supported subscriber growth”, which offset a user hit related to a strategic decision to remove the HBO subscription option from Amazon Prime Channels

HBO Max was launched in Latin America towards the end of the second quarter and in the first European markets in the last quarter of 2021. It also brought its advertising-supported service level to market last year.

AT&T, led by CEO John Stankey, had said in March that HBO Max and HBO would reach between 120 million and 150 million on a total basis by the end of 2025, up from an earlier forecast of between 75 million and 90 million .

Wednesday’s update before Desroches’ appearance also said AT&T recorded 3.2 million post-paid phone net additions in 2021, its highest annual net inflow figure “in more than a decade, as the company continues to benefit from strong network performance and its disciplined and consistent work -to -market strategy. “

The net user supply of fiber internet throughout 2021 was around 1.0 million, “the fourth year in a row in which the company has added 1 million or more fiber subscribers,” AT&T said.

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