Salisbury MA Brand at Michael’s Oceanfront Motel – NBC Boston

Massive flames engulfed a motel and at least two other buildings early Monday, destroying structures in Salisbury, Massachusetts.

The fire was reported shortly before noon. 2 at Michael’s Oceanfront Motel at 40 Central Avenue. Strong flames could be seen everywhere in the building.

The fire spread to at least two other buildings designated as residential.


Salisbury fire authorities confirmed several buildings were on fire. Mutual aid has been called in from several neighboring communities in Massachusetts and New Hampshire.

It was not immediately clear if anyone was injured.

Whipping winds of 20 to 30 mph made it difficult for firefighters to contain the fire and prevent it from spreading further. Fortunately, temperatures in Salisbury are in their mid-30s and above freezing.

Salisbury police said Northend Boulevard is closed from the Broadway junction to the 150 Northend Boulevard area while crews continue to fight the blaze. Residents are asked to avoid the area if possible.

They said a common room has been set up at the police station where anyone displaced by the fire can go to receive assistance from the Red Cross and other agencies.

Power was cut off on Central Avenue around 6 p.m. 06.00. A warming and temporary shelter has been set up at the Hilton Senior Center at 43 Lafayette Road.

The State Fire Department said it would help Salisbury’s fire department determine the cause of the fire.

No further information was immediately available.

The Associated Press contributed to this report.

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