Due did not manage to function well in the largest film market in the world


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Image via Warner Bros.

Unfortunately, no desert power is happening in China right now; Dune experiencing a poor ticket performance on the other side of the Pacific, much to the annoyance of Warner Bros. Studios. It earned only $ 6 million on Friday and managed to gross $ 21.6 million over the entire three-day weekend. While earning over $ 20 million is not something to sneeze at for most people, it is important to put these numbers into context. In the US, despite a day-and-date simultaneous release in theaters and on the HBO Max streaming service, Dune imprisoned the North American audience worth $ 40.1 million, which is just under double the number it ran in China.

So why is this American blockbuster – which has had one of the best performances in theaters since the Covid outbreak began to slow down and theater-goers decided the reward was worth the risk – performing so poorly? Well, Covid shares some of the blame. Eight provinces were closed over the weekend due to new outbreaks, so no one was going to the cinema. Although the special provinces do not usually work well in general, they attract a significant number of tourists – which could have increased Dune‘s figures for the country whose theaters were allowed to remain open.

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Image via Warner Bros.

RELATED: Box Office: ‘Dune’ Draws $ 40 Million for Biggest Weekend for a Movie Also Debuting on HBO Max

For even more context, Dune had a tough competition to go up against this weekend. The third most lucrative film in all of China’s history, Battle of Lake Changjin, earned an additional $ 32 million, adding a total of nearly $ 830 million. Propaganda films have also worked very well due to the recent National Day holiday, which was celebrated on October 1st.

Dune is now playing in theaters and is also available for streaming on HBO Max from now until November 21st. After that, it will only be available in cinemas.

KEEP READING: Sharon Duncan Brewster on ‘Dune’, Frank Herbert, and the way he wrote Powerful Women


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